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SEO copywriting, conversion copywriting, and storytelling for small business.

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Alicia Kacar Freelance Writer - Home

I’m more than a freelance writer. I’m the complete comms package.

I’m Alicia Kacar. I’m a Melbourne freelance copywriter and communications queen. I’m also the brains behind Type A Copywriting.

My words help small businesses increase leads, conversions and engagement with their customers.

When you choose me as your freelance writer, you get more than a wordsmith. You get the benefit of over 15 years’ experience in marketing, PR and corporate communications. I’ve got all your content needs covered. 

As your freelance writer, I provide:

  • The right words to get your customers raving (and whipping out their credit cards)
  • Super-fast turnarounds, even when the deadline’s tight
  • A smooth, stress-free copywriting experience
  • Advice on SEO, comms strategy, content marketing and more.

    Contact me for a quote on your next copywriting project.

    Alicia is one of those people you look forward to working with. Creative, professional, collaborative and a great people person. Some of our best digital content at the Adelaide Thunderbirds was developed with the input and guidance of Alicia. Truly one of a kind!

    Adam Coles

    Corporate Partnerships Manager, Adelaide Thunderbirds/Netball SA

    Alicia is a gun on delivering to tight deadlines and she has a real flair with words. Alicia has helped me with press releases, new stories, website copy and eDMs. She always understands my brief, listens to my needs and provides direction where needed. The language she uses is very friendly and I always feel like my work is a priority.

    Alana Codey

    Marketing Coordinator, National Pacific Properties

    What type of copy can I help you with?

    Website Copywriting

    SEO friendly web copy that gets your website seen & your customers clicking.

    Press Releases & Articles

    Share your big news with on-point press releases & attention grabbing feature articles.

    Blog Copywriting

    Killer content to boost credibility, encourage social shares & get more Google love.

    White Papers

    Lead the pack with white papers and case studies that showcase your specialist knowledge.

    Emails & Sales Copy

    Stand out with catchy email copy, landing pages, digital ads, brochures & more.

    Submissions & Proposals

    Put your best pitch forward. Award submissions, grant applications & proposals.

    Brand Stories

    Make an impact with a memorable story or tagline that sets you apart from competitors.


    Nothing says ‘expert’ like an e-book. An asset you’ll use for the life of your business.

    Your business deserves an A+ copywriting experience.

    Whether you’re lost for words, or just tired of trying to squeeze copywriting into your crazy schedule, I can help.

    Don’t waste time guessing what words are going to work for your business, or worrying about scary stuff like SEO.

    Hire me as your freelance writer and take your business to the top of the class.

    My writing will help you attract an army of ideal customers who can’t wait to give you their money – and save your hours in the process.

    One of the things I enjoy most about working with Alicia is that I don’t need to spend much time briefing. Alicia just understands my business, and applies that understanding to all my work. As for the quality of work, it’s outstanding.

    Josh Cairns

    CEO, Vortilla

    Alicia is a master wordsmith. I loved that she worked with very little instruction and produced spot on copy to attract my ideal clients with the very first draft. I found the overall experience AMAZING and will be seeking Alicia’s support for further projects.

    Jane Benston

    Women's Leadership Coach and Trainer,

    Here are just a few of the folks I’ve written for. Impressive bunch, aren’t they?

    Need a freelance writer fast?